Claire Brandon

martha.claire.brandon@gmail.com                                                                                                                       LinkedIn: www.linkedin.com/in/clairebrandon

EXPERIENCE      

Delta Vintage - Founder

August 2017 - Present                                                                                                                                                                                                Nashville, TN  

•  Sourcing, styling, and fulfillment of all pieces sold through e-com channels

•  Brand strategy , content creation and production of all digital assets

•  Design, copy writing, and management of both social feeds and website

Global Brands Group - Marketing Associate     

January 2017 - May 2018                                                                                                                                                                                  New York City, NY 

•  Project management for thirteen Men's and Kid's brands including: Amazon, Calvin Klein, Under Armour, and Tommy Hilfiger School Uniforms

•  Assisted in storyline development and production for national Under Armour Outerwear campaign (see above)

• Strategy, budgets, production, and post production for brand photoshoots

•  Tradeshow and market week asset creation and production within brand standards including: all print materials, digital assets, website management and catalog ideation, creation, and distribution

•  Email and digital marketing strategy, creation, and execution for Tommy Hilfiger School Uniforms

•  Management of all GBG imagery, logo, and brand standards for all licenses within Men's and Kid's division

•  Assistant to the SVP of Brand Relations and Licensing as needed

Misha Dairy - Social Media and Public Relations Manager (Freelance)     

August 2016 - Present                                                                                                                                                                                         New York City, NY 

• Strategy, content creation and execution of re-launch & repositioning of quark in the marketplace

• Creation and execution of photography, copy writing, and strategy behind Facebook, Instagram, Twitter, email newsletter and online blog

•  Marketing liaison between Misha and branding consultants

•  Identification, outreach, management and growth strategy among channels

•  Weekly usage of Facebook paid ads, Hootsuite, and analytical reporting

Li & Fung – Operations Assistant & Content Manager    

April 2015 - January 2017                                                                                                                                                                                 New York City, NY

• Assistant to VP of Human Resources and EVP of Operations of the world’s leading consumer goods design, development and sourcing company: expenses, travel, schedules, meeting coordination, presentation prep, etc.

• Conducted entire on-boarding and termination processes for North America, complete with data reporting

• Content creation and management for NYC division's corporate website: features articles, corporate communications, executive interview series and photography

• Recruitment, direction, and management of three internship programs for North America

• Maintains high-profile relationships with international colleagues and coordinates numerous corporate events

• Proficient in entire Microsoft Suite, Org9Plus, iCIMS, Ultramar, and Concur

Freelance 

April 2015 - February 2016                                                                                                                                                                               New York City, NY

Architectural Digest - Writer: Articles written for online (ex: Jerry Jeanmard)

• Harper’s BAZAAR - Writer: Articles written for online (ex: Mario Sorrenti and Joan Juliet Buck)

Y’all Collective - Copy Editor: Make final edits to each feature prior to publication

Rolling Stone/Men’s Journal - Transcriber: Transcribe audio interviews for executive editors of both magazines (ex: James Taylor & Rhonda Rousey)

Billy Reid - Social Media Manager

August 2014 – March 2015                                                                                                                                                                              New York City, NY

• Daily management and content creation for 38 different social media accounts, including tracking and analytics via Instagram, Facebook, Twitter, Hootsuite, Sprout Social, Wordpress, Excel, and Google Analytics

• In a seven month span: increased Instagram engagements by 85%, following by 28%, launched denim line via social media, and covered NYFW twice

• Opened and managed the Spring mobile shop, for which we were in the 90th percentile

• Identified new ways to promote brand partnerships and incorporate industry influencers

• Women's fit model; Assisted Billy + women's team in design and merchandising process of select items

FashionABLE - Media Intern

May 2014 – August 2014                                                                                                                                                                                    Nashville, TN

• Redefined and designed the company website to include graphics and copy further describing its purpose, goals, and resources

• Content creation for fashionABLE blog and Pinterest with data analysis via Google analytics

• Identified partnerships with industry influencers to increase exposure

• Inventory & production management

Harper’s BAZAAR - Editorial Features Intern

May 2013 – August 2013                                                                                                                                                                                   New York City, NY

• Assistant to Laura Brown and Romy Oltuski

• Weekly interactions with globally leading publishing houses, art galleries and music labels; Choose from those conversations which   books, art, and music should be included in September issue

• Responsible for high-res photo selection and organization used in multiple issues

• Published article on Harper’s BAZAAR Blog

•  Created a PAST ISSUES archive for the magazine

EDUCATION

University of Tennessee, May 2014

Bachelor of Business Management, INTERNATIONAL BUSINESS                                                                                      Knoxville, TN

• Maintained HOPE Scholarship all four years

• 6-Month exchange program at Swansea University in Wales, UK

• Traveled to 15 European countries + Africa